The Statistics page displays standard metrics such as pageviews, incoming links and searches, as well as actions taken by your customers within your store. Actions include any activity that requires a click, such as viewing product details or previewing the checkout cart.

Premium accounts include in-depth statistics on traffic, orders, products, gateways, geography, store locations, and repeat purchases.

External statistics by Google Analytics or Clicky can be added on the Plugins page within the Manage > External admin menu.